Totum's team combines world-class financial experts and the best technology talent.


Founded in 2015 by industry veterans, Totum Risk is the preeminent FinTech company that brings a holistic understanding of risk to transform wealth management. Having worked with the largest pension, endowment and sovereign wealth funds in the world, we observed that the best institutional investors all have a detailed understanding of risk. We investigated why don’t individual investors do the same, only to find that risk tolerance tools that think about personal risk exposures simply didn't exist. So, we built Totum.

With traditional risk surveys and robo advisors, investors often complete a crude or hypothetical risk preference questionnaire, and thus are often placed into a generic portfolio that is not suitable. However, as Totum quantifies Risk Capacity using the multifaceted Human Capital Factors and financial goals that are unique to each household, financial advisors and their clients can have a clear understanding of their true risk needs and are empowered to make informed decisions.



Mark Cone
Co-founder and Managing Partner

Prior Life: Causeway Capital Co-Founder
Human Capital: skier, proud father of three


Larry Shumbres

Prior Life: FinTech, Schwab, Morningstar, eMoney
Human Capital: athlete, father, builder of businesses

John Aruldoss 

Prior Life: Equifax, Verizon Wireless, General Motors
Human Capital: father, music lover

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Suja Carter                                                                              COO

Prior Life:  FinTech and RIA Operations
Human Capital:  soccer mom, rowdy & proud  ATL United fan

steve burns
Totum Geoff (2)
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Steve Burns, PhD
Director, Quantitative Analyst

Prior Life: Physicist, Quantitative Analyst at MetWest and TCW.  Human Capital: World Traveler

Geoff Wall
VP Business Development

Prior Life: Raymond James, eVestment, Riskalyze              Human Capital:  Father, Nature Lover


Jodi Shumbres
Director of Communications

Prior Life: speaker, writer, manager, trainer
Human Capital: mom, wife, entrepreneur


Cindy Taylor
Marketing Advisor

Prior Life: Founder of Fintegration & Publisher of FintekNews